Advertising The Work
Matthew Miller
Mar 3, 2014

MJ Bale to clothe Aussie footballers in well-wishers' tweets

SYDNEY - Putting a social-media spin on its well-known 'Grazed on greatness' concept, Australian tailor MJ Bale is now feeding a flock of sheep on grass grown to spell out tweets from people cheering on the Australian National Association Football club, the Socceroos.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

1 WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

GroupM restructures across Asia, Indonesia leadership impacted

2 GroupM restructures across Asia, Indonesia leadership impacted

GroupM to merge agency brands into single P&L

3 GroupM to merge agency brands into single P&L

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

4 Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

Creative agency shake-up at WPP: Grey to move into Ogilvy Group

5 Creative agency shake-up at WPP: Grey to move into Ogilvy Group

Labubu, the art toy craze and why grown-ups can’t get enough

6 Labubu, the art toy craze and why grown-ups can’t get enough

Lululemon hands media account to GroupM in key Asian markets

7 Lululemon hands media account to GroupM in key Asian markets

How Trust Bank went from zero to a million customers in less than three years

8 How Trust Bank went from zero to a million customers in less than three years

LePub Singapore appoints Penny Sadlier as MD, makes five senior hires

9 LePub Singapore appoints Penny Sadlier as MD, makes five senior hires

Six agencies pitch for Emirates' $126 million global media account

10 Six agencies pitch for Emirates' $126 million global media account

Related Articles

MJ Bale tortured this model for five days to prove a point about its suits
Mar 24, 2016
Ad Nut

MJ Bale tortured this model for five days to prove ...

MJ Bale tailors suits infused with Aussie cricketing greatness
Mar 16, 2012
Staff Reporters

MJ Bale tailors suits infused with Aussie cricketing...

The Works hires Whybin\TBWA’s Cassie Sacks as first HR Director
Jan 15, 2013
Sophie Chen

The Works hires Whybin\TBWA’s Cassie Sacks as first ...

R/GA opens Sydney office, hires creatives from Whybin\TBWA and M&C Saatchi
Jan 16, 2013
Staff Reporters

R/GA opens Sydney office, hires creatives from ...

Just Published

Tim Hortons fuels the 'Canadian Dream' in new campaign
17 hours ago
David Brown

Tim Hortons fuels the 'Canadian Dream' in new campaign

Kiefer Sutherland Asks, “How Come We Never Talk About the Canadian Dream?”

Why has GroupM lost its way for so long? The buck stops with WPP
18 hours ago
Gideon Spanier

Why has GroupM lost its way for so long? The buck ...

The visceral response to the latest restructuring has been a lament for the way the holding company has moved too slowly and downgraded its agency brands over many years.

Agency Report Cards 2024: We grade 25 APAC networks
20 hours ago
Campaign Editorial

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

Droga5's Tara Ford on big work, bold moves, and why she’s not done creating yet
21 hours ago
Rahat Kapur

Droga5's Tara Ford on big work, bold moves, and why ...

The award-winning chief creative officer discusses leaving ANZ at its peak, joining Accenture Song UK, and what's next for creativity ahead of Cannes.