Morocco Tourism Board aim to attract more Chinese to Casablanca with new campaign

Casablanca is the largest city in Morocco. Through Qatar Airways' website, people can access the Casablanca campaign link to enter the draw. The site contains information on tourist attractions like the Rose Festival, Hassan II Mosque and Djemaa el Final night market. Once on the site, people can send digital postcards to friends to win a free holiday for two to Casablanca.

Woo Yew Seong, country manager for Greater China at Qatar Airways, explains that the project is the result of the airline and Morocco Tourism Board's collaboration programme 'Familiarisation Tour of Morocco'.

"We have developed tour programmes specially packaged to meet the needs of Chinese travellers. We anticipate that these will become popular during the upcoming October national holidays," he added.