Racheal Lee
Apr 1, 2013

Singapore's Ministry of Social and Family Development calls PR pitch

SINGAPORE - The Ministry of Social and Family Development (MSF) has launched a PR pitch to support events and activities for the President’s Challenge Social Enterprise Award (PCSEA).

Singapore's Ministry of Social and Family Development calls PR pitch

Launched last month, the PCSEA is the only award within the social enterprise sector in the country to recognise outstanding social enterprises for their contributions made to the social services sector.

The contract will be from April to end-December this year, to promote the awards among the social enterprises and create awareness of social enterprises among the public.

The appointed agency is required to provide media and administrative support for the launch carnival in May, the nomination in May and June, the quarterly president’s visit to social enterprises, the award night and post coverage of the winners.

It should provide event media coverage (strategic counsel, media relations, media monitoring and PR deliverables), ongoing media relations as well as follow-up with social enterprises. It should deliver a total media coverage worth at least SG$500,000 in PR value at various platform.

The closing date of the tender is 8 April.

Source:
Campaign Asia

Related Articles

Just Published

4 hours ago

How AIA is changing behavior through communication

AIA Group CMO Stuart Spencer discusses how the insurer is changing perceptions about what it means to be healthy, and about its own industry in the process.

5 hours ago

2025 Cannes Contenders: Bear Meets Eagle On Fire’s ...

The Aussie studio's creative directors Cass Jam and Mark Carbone reveal their top campaigns that combine wit, practicality, and cinematic flair ahead of Cannes Lions 2025.

6 hours ago

A new agency business model for the post-gen AI ...

In this sequel to his analysis of gen AI's impact on agency business models, marketing consultant Andreas Moelmann suggests agency profitability lies in creative consulting.

6 hours ago

What headwinds? Why Jane Lin-Baden doesn’t fear ...

The Asia-Pacific CEO of Publicis Groupe is still bullish on China, unfazed by scaled rivals and sees a new future for creative through media.