Benjamin Li
Jun 16, 2011

Starcom's Margaret Mok joins Mindshare on HSBC business

HONG KONG - Margaret Mok, long-serving business director of Starcom Hong Kong, has left to join Mindshare Hong Kong.

Margaret Mok joins Mindshare HK to lead its HSBC account.
Margaret Mok joins Mindshare HK to lead its HSBC account.

Group M confirmed Mok's appointment. Her last day at Starcom was Monday 13 June.

At Starcom, Mok was in charge of the agency's P&G business. In her new role, she will work on Mindshare's HSBC account.

Reported in March, Doris Kuok, who used to lead the HSBC account in her role as client leadership at Mindshare Hong Kong, joined Starcom Hong Kong as its regional director leading the Richemont and UBS accounts, and GM of its Hong Kong operation.

There is no announcement for Mok’s replacement at Starcom yet.

 

Source:
Campaign China

Related Articles

Just Published

16 hours ago

The anti-trend trend: How Starbucks aspires to use ...

THE CMO'S MO: Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics approach to build loyalty in a competitive market.

17 hours ago

STB partners with NBA to attract fans from the region

The Singapore Tourism Board seeks to make the city state an attractive destination for sport fans, as it looks further afield to boost its ambitious goals for inbound visitors.

17 hours ago

X partners with Magnite to boost programmatic ad sales

Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.

17 hours ago

Love looks different in Asia now, and so should ...

More people in Asia are choosing singlehood; it’s time brands moved beyond dated romantic tropes to catch up with times for V-Day marketing, argues this writer.