Alison Weissbrot
Jan 27, 2022

The Great Resignation hits CMOs

Recent high-profile chief marketer departures underscore the growing complexity of the job.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

6 minutes ago

Asia-Pacific Power List 2025: Alvin Neo, Fairprice

With a foot in both tradition and transformation, Neo is reimagining what Singapore’s most beloved supermarket means to the next generation of shoppers.

49 minutes ago

Why Chinese youth engage in 'emotional consumption'

These consumers are going beyond the usual value for money and are willing to pay a premium for the “emotional value” a purchase brings.

1 hour ago

Why are Aussies 'ooohing' over this GMW SUV?

The work by Thinkerbell for the Haval 6 Hybrid elicits plenty of reactions, but we're not sure why.