David Blecken
Aug 13, 2015

Why Japan demands 'grown-up strategy': McCann's Woodward

TOKYO - Nearly six months into his role as McCann Worldgroup Japan's chief strategy officer, John Woodward shares his impressions of a unique market that is showing encouraging signs of entering a new, more positive phase after years of setbacks.

John Woodward became McCann's new chief strategy officer for Japan in March

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