Closing the 'money gap' with Generation Asia
These infographics come from ‘Closing the Money Gap’, a report by Y&R Asia and VML that looks at young adults’ changing relationship with money and identifies broad opportunities for finance brands to stay relevant. For more details, please see the related-article link at the bottom of the page.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Opinion: Jaguar’s rebrand might actually be a ...
I’m going to go against the grain here and say I think Jaguar’s new rebrand is a genius move.
PR makes the leap to Bluesky—but what’s the verdict ...
As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.
Burson hires Edelman’s Taj Reid as global chief ...
Reid replaces Simon Shaw in the role.
Will the Coca-Cola ad deter brands from using AI in ...
Social media users have criticised the brand's use of AI in its 'Holidays are coming' ad.