DATA POINTS: How Asian consumers approach investments
Selected infographics from the Finance Report in Campaign Asia-Pacific's October issue, showing consumer attitudes toward investments and financial-services brands in the Asia-Pacific region. Data courtesy of Nielsen and Fox OneStop Media. Please see the related article, "Brands fail to connect with Asian consumers" (link at right).
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Should PR firms be using DeepSeek?
Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR.
DeepSeek: Accelerating the path towards AI ...
While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will greatly accelerate the permeation across the industry over time, writes Vincent Niou.
Japan Airlines campaign ropes in Liverpool football ...
Created by Jellyfish, the campaign is focused on key markets including Singapore and Thailand.
'Local with full autonomy': Ogilvy global leaders ...
In an exclusive interview with Campaign Asia during their recent trip to China, Ogilvy's global CEO Devika Bulchandani and creative chief Liz Taylor discuss their vision in the region, the changing face of creativity, and the reality of being a female leadership duo.