Benjamin Li
Aug 15, 2013

Havas Worldwide HK throws Dettol an orange beach party

Havas Worldwide Hong Kong has thrown two "Orange Beach" parties, 'hijacking' Clear Water Beach and Stanley Beach in the past two weeks to launch Dettol Re-energize Showergel . Thanks to sunny weather, the crowds have had a fun time playing with the orange floating beds and balls, as well as trying out the product when washing up afterwards.

Related Articles

Just Published

8 hours ago

It's a year of shake-ups in APAC adland

As full-year results roll in, some agencies are gaining momentum while others face headwinds. And with China’s downturn forcing a rethink, where will the next wave of growth come from? Ian Whittaker pens down his thoughts.

9 hours ago

Women to Watch 2024: Chhavi Lekha, IndiGo

Communicating on behalf of an airline isn’t easy work, but Lekha goes beyond cruise control to ensure relevance, consistency, and accuracy both internally and externally.

9 hours ago

Indian CCI raid GroupM, Publicis, IPG and Dentsu ...

As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media buying, and market fairness.

10 hours ago

A cat-adoption drive for cat haters

Cat-food brand Whiskas wants to prove the haters wrong by convincing cat sceptics to warm up to the idea that cats are not so bad... and perhaps even worth living with.