News
Jenny Chan 陳詠欣
Aug 15, 2016

PHOTOS: DigitalMediaWorks training workshop in Shanghai

The event saw 73 delegates spilt into seven groups to tackle a 'training brief' for Coca-Cola’s media strategy ahead of Chinese New Year.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

The untapped potential of OTT for Singapore marketers

1 The untapped potential of OTT for Singapore marketers

Unilever CEO: 'Spend on social will jump from 30% to 50%'

2 Unilever CEO: 'Spend on social will jump from 30% to 50%'

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

3 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

HSBC’s CMO on using Hong Kong as a backdrop to storytelling

4 HSBC’s CMO on using Hong Kong as a backdrop to storytelling

Why so many are leaving adland to embark on 'solopreneurship'

5 Why so many are leaving adland to embark on 'solopreneurship'

Havas and Moonfolks form media alliance in Indonesia

6 Havas and Moonfolks form media alliance in Indonesia

Coca-Cola media business contract lies between Publicis and WPP

7 Coca-Cola media business contract lies between Publicis and WPP

Too old for the party, too young to leave—the paradox of middle age in advertising

8 Too old for the party, too young to leave—the paradox of middle age in advertising

WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

9 WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

10 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

Related Articles

From digital long-tail effects to 'corrupted' talent in China: DigitalMediaWorks highlights
Aug 30, 2012
Jenny Chan 陳詠欣

From digital long-tail effects to 'corrupted' ...

The rational consumer: Why China’s shoppers are spending smarter, not more
Mar 10, 2025
Staff Reporters

The rational consumer: Why China’s shoppers are ...

The fight for EV dominance in China
Feb 12, 2025
Yimin Wang

The fight for EV dominance in China

Publicis Media poaches Mickey Zhang as China president
Mar 4, 2025
Nikita Mishra

Publicis Media poaches Mickey Zhang as China president

Just Published

Amazon Business ad turns Little Bo Peep into wool entrepreneur
5 hours ago
Alessandra Scotto di Santolo

Amazon Business ad turns Little Bo Peep into wool ...

Campaign was created by Joint.

Snap’s global AR creative lead on turning ads into invitations
5 hours ago
Vinita Bhatia

Snap’s global AR creative lead on turning ads into ...

With four out of five brands on Snap seeing strong results with AR ads, Resh Sidhu explains why augmented reality is becoming one of the most powerful tools in a marketer’s arsenal.

Current Global CEO George Coleman to depart
5 hours ago
Siobhan Holt

Current Global CEO George Coleman to depart

Coleman plans to leave the agency this month.

Frances Ralston-Good leaves EssenceMediacom
The Information
5 hours ago
Beau Jackson

Frances Ralston-Good leaves EssenceMediacom

The global chief operating officer's departure comes amid an ongoing restructure at GroupM.