The Harajuku-based independent creative agency announced its plans to expand in Singapore in May. Its first office outside Japan is in an old shophouse characteristic of the enterprising city-state. As in Harajuku, the space will house work from up-and-coming artists. It currently features work by local illustrators Tell Your Children. The opening party had a ‘Singapore meets Harajuku’ theme and was documented by Panagiotis Kotsidas, a Greek street photographer.
Photos: UltraSuperNew’s Singapore launch party
UltraSuperNew opened for business in Singapore’s Arab Street district on 21 September.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Starbucks APAC VP Samuel Fung steps down
The former VP of Product and Marketing is a two-time Campaign Power List honoree. He exits the role after nearly 12 years with the company.
Santander on its shift to one global agency, why it ...
Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness in age of AI.
40 Under 40 2024: Tim Lindley, VaynerMedia
Lindley’s work at VaynerMedia, balancing strategic vision and growth with empathetic leadership, makes him a standout figure in the APAC marketing landscape.
How indies are closing the gap between holding ...
In a true David vs. Goliath battle, nimble independent agencies are defying the "bigger is better" narrative, winning top clients and industry awards with smart investments, speed, and agility.