data privacy

Sep 26, 2024

GARM vs. X: It’s not just ethics, it’s economics

Responsible media has been proven over again to make good business sense, argues Pubmatic CMO Johanna Bauman.

Jul 23, 2024

Google reverses plan to eliminate cookies from Chrome

In a surprising turn of events, Google says it is now 'proposing an updated approach that elevates user choice' instead of removing cookies entirely from Chrome.

Feb 28, 2024

Ten questions with Ingrid Verschuren: Head of Data Strategy & AI, Dow Jones

As the generative AI boom sweeps over the media industry, Campaign catches up with Dow Jones' Ingrid Verschuren to discuss how the news and finance conglomerate is embracing artificial intelligence and navigating both its threats and opportunities.

Jan 1, 2024

Google settles $5 billion lawsuit on user privacy

The Alphabet company backtracked in a lawsuit that accuses it of tracking users’ internet usage even in the ‘Incognito’ or private mode of browsing

Oct 24, 2023

What brands need to know to jump into the 'clean room' conversation

As digitisation booms, data clean rooms have emerged as a compelling means of sharing data between businesses and drawing valuable insights, opines Lotame's Zuzana Urbanova.

Jun 22, 2023

How to build a comprehensive digital privacy roadmap as an executive stakeholder

As data privacy issues continue to plague the digital landscape, Vasily Popravko of MediaMonks shares how businesses can better adopt strategic approaches to meeting evolving customer trust, and security.