Analysis Advertising
Jenny Chan 陳詠欣
Jul 3, 2015

Cannes 2015: Wain Choi on 'Look at me' versus vanity work

CANNES - In a one-to-one video chat along the Croisette last week, Cheil's global vice president and executive creative director Wain Choi spent some time with Campaign Asia-Pacific recounting the thinking behind the award-bagging 'Look at me' work, and more.

CANNES - In a one-to-one video chat along the Croisette last week, Cheil's global vice president and executive creative director Wain Choi spent some time with Campaign Asia-Pacific recounting the thinking behind the award-bagging 'Look at me' work, and more.

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