Matthew Miller
Jul 24, 2014

Citizen Watch debuts new global theme: 'Better starts now'

JAPAN - Citizen Watch today rolls out what it calls its first global brand statement, which communicates the company's core belief that "it's always possible to make something better, and now is the time to start doing it".

JAPAN - Citizen Watch today rolls out what it calls its first global brand statement, which communicates the company's core belief that

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