Staff Writer
Oct 18, 2017

Emirates and Fox Media put a new spin the travel diary

The airline partnered with Fox Media for a campaign centred on candid peeks into staff travel diaries, making a splash in the aviation industry.

PARTNER CONTENT

How do you take the world's largest airline, and plot an even bigger marketing campaign?

Fox Media chose to get intimate with Emirates' identity, featuring the airline's staff travel diaries that ultimately reached 361 million households across 95 countries. Check out the full video above.

READ MORE ON THE FOX HUB

 

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

Got2be and Jung von Matt Nerd launch Roblox games ...

Activation features two games based on the history of the LGBTQ+ movement.

3 hours ago

Hakuhodo creatives look through the Cannes crystal ...

Creatives from Wolf BKK, Hakuhodo Vietnam and Hakuhodo Sync handpick Lion hopefuls from the region.

3 hours ago

Move and win roundup: Week of June 9, 2025

The Guardian, and more, in our weekly collection of people moves and account news.

4 hours ago

The next SEO: Why generative engine optimisation ...

OPINION: AI-generated answers are the new front door to your brand. The winners will be those who learn to show up, not just rank, says AI Capitol founder Lionel Sim.