Advertising Analysis
Staff Reporters
Sep 26, 2019

How Diageo is using data to fix gender imbalance in creative work

We caught up with Diageo's India CMO Julie Bramham with questions about how the brand is working to make its creative more representative.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Publicis Media dismisses dozens of US employees for violations of return-to-office policy

2 Publicis Media dismisses dozens of US employees for violations of return-to-office policy

Cracking the code: How consumer brands can maximise ROI with omnichannel approaches

3 Cracking the code: How consumer brands can maximise ROI with omnichannel approaches

YouTube Works Awards Southeast Asia jury commend entries that reflect full funnel approaches, deep creativity and holistic use of AI solutions on the platform

4 YouTube Works Awards Southeast Asia jury commend entries that reflect full funnel approaches, deep creativity and holistic use of AI solutions on the platform

6 ways a brand idea can turn into an unforgettable experience

5 6 ways a brand idea can turn into an unforgettable experience

Top 10 fashion brands in Southeast Asia

6 Top 10 fashion brands in Southeast Asia

Top 10 food brands in Southeast Asia

7 Top 10 food brands in Southeast Asia

Labubu, the art toy craze and why grown-ups can’t get enough

8 Labubu, the art toy craze and why grown-ups can’t get enough

Is Publicis’ dismissal of staff for return-to-office violations a sign of things to come?

9 Is Publicis’ dismissal of staff for return-to-office violations a sign of things to come?

Top agencies abandon Campaign Brief amid growing controversy

10 Top agencies abandon Campaign Brief amid growing controversy

Related Articles

Diageo's India CMO on avoiding 'falling into the stereotyping trap'
Sep 25, 2019
Prasad Sangameshwaran

Diageo's India CMO on avoiding 'falling into the ...

Spikes Asia expands to year-round events, 2025 submissions now open
Oct 24, 2024
Spikes Staff

Spikes Asia expands to year-round events, 2025 ...

Spikes Asia appoints Jaime Ng as festival director
Jun 13, 2023
Campaign Staff

Spikes Asia appoints Jaime Ng as festival director

Asia-Pacific Power List 2020: Julie Bramham, Diageo
Jun 29, 2020
Staff Reporters

Asia-Pacific Power List 2020: Julie Bramham, Diageo

Just Published

Dentsu's production arm Tag launches craft agency
5 hours ago
Alessandra Scotto di Santolo

Dentsu's production arm Tag launches craft agency

The new production agency will work closely with creative teams.

Havas to offer staff up over $40 million in incentives as it lines up Dutch stock market debut
5 hours ago
Gideon Spanier

Havas to offer staff up over $40 million in ...

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

40 Under 40 2024: Fabian Tan, Junk
13 hours ago
Staff Reporters

40 Under 40 2024: Fabian Tan, Junk

Tan has transformed JUNK from an editorial desk into a thriving cultural consultancy, all while driving growth and championing inclusivity with lasting impact.

Is brand sponsorship enough for Asian sports?
14 hours ago
Preston Tan

Is brand sponsorship enough for Asian sports?

As brands embrace grassroots support and local sports initiatives, the VP of Toyota Motor Asia explores how investments beyond ambassadorship are essential.