Dentsu Jayme Syfu's installation made entirely of plastic waste emulated real whales that had died on beaches in the Philippines in the past year.
| We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. See all this year's Cannes contenders. |
Contender: Dead Whale
Agency: Dentsu Jayme Syfu
Client: Greenpeace Philippines
Nominated by:
Farid Mokart, founder and chief creative officer, Fred & Farid:
This artistic and impactful installation for Greenpeace is a smart hijack for the imminent death of the ocean as a result of plastic waste contamination.
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