With a new and dynamic leadership team, BBDO is recovering from the wounds of the pandemic, gaining stronger creative power but struggling with harsh business realities.
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As AI flips search and viewing habits, Google Singapore’s Ben King breaks down what marketers need to do to keep up and stay relevant.
In its latest work since opening a new Singapore office, GUT unveils a brand platform for Korean beer Cass, spotlighting its lemony range.
In a major overhaul, Ogilvy has consolidated its expertise across 16 markets and 550 specialists to streamline social marketing. Jeremy Webb will lead the offering.
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Kiefer Sutherland Asks, “How Come We Never Talk About the Canadian Dream?”
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