FCB has seen stronger business growth and creative output in markets such as India and New Zealand but other markets are still playing catch-up.
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A new campaign for Buz, a leading audio based social app leverages celebrities from across key Southeast Asian markets to highlight its ability to facilitate connections.
Campaign produced by company co-founded by Beckham.
New WFA report finds brands want better alignment with business results and greater transparency.
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Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in the APAC region.
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