Nikita Mishra
Sep 8, 2022

Alice Chow to replace Caroline Chan as GroupM Hong Kong CEO

Effective mid-December, Chan will depart the GroupM family after nearly 12 years as Mediacom's HK managing director steps into the top job.

L-R: Caroline Chan, Alice Chow
L-R: Caroline Chan, Alice Chow

Campaign Asia-Pacific has learnt from reliable sources that Caroline Chan is leaving her position as CEO, GroupM, Hong Kong effective in mid-December. Alice Chow, MediaCom Hong Kong’s managing director will be replacing her.

A veteran in the media industry for more two decades, Chan joined GroupM nearly 12 years back in 2010. She took up the Hong Kong CEO role in January 2021 after being at the helm of Mindshare’s Hong Kong office between 2017 to 2019. Prior to that she took a career break to study law at the Manchester Metropolitan University.

Chan also led Maxus Hong Kong for four years from 2011 during which time the agency’s revenue and headcount almost doubled. Chan is also credited with fully integrating media, digital and strategic solutions at Maxus during her stint. Before becoming a part of the GroupM family, she spent close to 10 years with OMD Hong Kong.

Awarded as Agency Head of the Year, Greater China in 2018 by Campaign, Woman to Watch 2015 also by Campaign, sources confirm that Chan now leaves “to pursue new adventures.”

Meanwhile, Chow, the incoming CEO, is a media veteran who has been the managing director at MediaCom Hong Kong since 2014 and led MediaCom's development of new capabilities, including performance marketing.

Neither Chan nor Chow could be reached for comment at the time of publication.

Source:
Campaign Asia

Related Articles

Just Published

18 hours ago

40 Under 40 2024: Hajar Yusof, Naga DDB Tribal

Hajar’s initiatives reflect her commitment to innovation, diversity, and leaving a lasting legacy in the industry.

18 hours ago

Moo Deng says hands off unless you’ve washed up

Lifebuoy’s new campaign introduces a fresh face in hand hygiene, pairing AI with playful reminders to help keep those paws—er, hands—clean.

19 hours ago

The CMO's MO: Hyatt's APAC marketer on the power of ...

"Focus means saying no to 100 good ideas and saying yes to the great ones." Hyatt’s Tammy Ng shares how lessons from Steve Jobs and James Dyson are guiding her approach to personalising guest experiences.

19 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.