Asia-Pacific YouTube Ads Leaderboard: April 2020

The Asia-Pacific YouTube Ads Leaderboard, provided by Google, shows the top ad in each of 13 APAC markets.

In this month’s leaderboard, we continued to see more encouraging ads that emphasised togetherness in a time of separation. Air New Zealand celebrated its 80th birthday by paying homage to the people who grew alongside it. P&G Indonesia acknowledged the need for physical distance during Ramadan and Mother’s Day, but reminded everyone to thank their mothers for their help through the tests of life. Meanwhile, Japan’s Otsuka Pharmaceutical (Pocari Sweat) tapped into the power of music, combining sung melodies by different individuals at home to invoke a sense of collective unity and strength.

AUSTRALIA – NEW ZEALAND
Air New Zealand. Celebrating our 80th birthday

HONG KONG
McDonaldsHK. 麥當勞®炒雙蛋系列早餐電視廣告 x 威露士免洗搓手液 (2支20毫升)

INDONESIA
Pantene Indonesia. P&G #MaafIbuDiHidupku | #DiRumahAja dekatkan hati yang terpisah jarak, Ramadhan 2020 jadi spesial.

INDIA
Airtel India. Airtel Number Online Recharge Kaise Kare

JAPAN
大塚製薬 公式チャンネル. ポカリスエットCM｜「ポカリNEO合唱」篇 60秒

KOREA
SK하이닉스 [SK hynix]. [SK HYNIX STUDIO] 눈력자들

MALAYSIA
McDonaldsMalaysia. Sempurnakan Waktu Berbuka

PHILIPPINES
Suzuki Philippines. The All-New Suzuki S-Presso

PAKISTAN
Lifebuoy Pakistan. Haathon ki Hifazat, Pakistan ki Hifazat | Lifebuoy

SINGAPORE
National Library Singapore. tslafornlb magicfan final 30s ytfbig!

THAILAND
Google Thailand. Stay Home #WithMe อยู่บ้าน หยุดเชื้อ ลดการแพร่กระจาย

TAIWAN
全家便利商店. Let’s Café鑑定室-單品咖啡圖書館典藏篇

VIETNAM
Samsung Vietnam. Samsung QLED 8K - Đỉnh cao công nghệ TV