Staff Reporters
Aug 15, 2016

DigitasLBi hires Lyndon Hale as ECD for APAC

Hale was most recently ECD at Orchard in Sydney.

Lyndon Hale
Lyndon Hale

ASIA PACIFIC - DigitasLBi has hired Lyndon Hale as regional executive creative director for APAC.

He was most recently ECD for the Sydney-based independent agency Orchard. 

Based in Hong Kong, he will report to international chief creative officer Chris Clarke and Annette Male, CEO APAC, and will oversee the company's offices in Singapore, Australia, India and Hong Kong and Japan.

In a statement, Hale said his immediate focus in the new role, will be to create a structure that “enables top quality work at the fast pace” that is required by clients in the region.

Male described Hale as a “fantastic addition” to the agency’s creative team; boasting a “strong creative track record and breadth of experience” working on a global scale as well as across the APAC region.

Hale has 30 years of industry experience in markets including Japan, South Africa and the UK.

Clarke and Hale were creative partner at Wheel in the UK.

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

Creative Minds: FCB's Claire Herselman transforms ...

Get to know the senior copywriter who moved to London at 18 and worked as a barista.

1 day ago

WPP boss Mark Read hits back at employee vitriol ...

CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.

1 day ago

How young Malay-Muslim women are spending and consuming

Malay-Muslim women are leading a consumer revolution, with 93% preferring local groceries and 89% choosing homegrown F&B, according to a new analysis. Brand boycotts are reshaping loyalty, while halal certification, affordability, and shared cultural identity are the decisive factors in their purchasing power.

1 day ago

Singtel's attempt to reimagine LNY traditions ...

The telco's annual festive film blends humour and lightheartedness, but its reliance on traditional gender roles dampens an otherwise innovative take on festive preparations.