Benjamin Li
Jul 15, 2011

Eurosport appoints Natasha Storer as head of communications Asia Pacific

ASIA-PACIFIC - Natasha Storer has joined Eurosport as head of communications for Asia-Pacific. She came on board on 11 July, replacing Wendy Hung who resigned a month ago.

Natasha Storer (R)
Natasha Storer (R)

At Eurosport, Storer (pictured R) reports to Arjan Hoekstra, Asia-Pacific chairman and managing director.  Her key remit will be to enhance  Eurosport brands in 15 markets across Asia-Pacific.

Storer has over eight years of sales, marketing and sponsorship experience in the sports industry sector. 

Storer's resume includes a stint as marketing manager for World Sports Group in Hong Kong for two years. There, she was responsible for implementing marketing and publicity strategies for the AFC Champions League and FIFA 2010 World Cup Asian Qualifiers, as well as executing innovative ways for partners like Nike, ING, Emirates, Novotel and Samsung to leverage off the brand.

Back in home turf in Australia, Storer was sponsorship account manager  for Cricket Australia (CA) for two years, nurturing the national team's relationship with key corporate partners: KFC, Milo, Gatorade, Weet-Bix, Qantas, Travelex and 3 mobile.

Source:
Campaign Asia

Related Articles

Just Published

7 hours ago

Yannick Bolloré: ‘AI is a powerful creative partner’

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Havas' chief executive and chairman, Yannick Bolloré.

10 hours ago

Hilton readies ‘connected story’ in latest Asia ...

Amid Hilton's ambitious growth plans and a fresh campaign with Bollywood star Deepika Padukone, Campaign sits down with Hilton’s VP of marketing and loyalty to chat about the challenges of marketing a myriad of hotel brands to Asia's diverse audiences.

11 hours ago

2025 Cannes Contenders: Angie Tijam-Tohid's top bets

Havas Ortega Group's executive creative director handpicks work with meaningful social impact that could win a Lion next week at Cannes.