Express Rail Link assigns digital duties to Media Contacts in Malaysia

Express Rail Link is the operator of KLIA Express, the high speed train to Kuala Lumpur International Aiport from the Kuala Lumpur City Air Terminal at KL Sentral.

The appointment, which takes effect immediately, covers search engine marketing, digital marketing and creative development.

Dinesh Sandhu, Malaysia country director for Media Contacts, said, “Our strategy and plans will enable Express Rail Link to drive tourism arrivals in Malaysia through Kuala Lumpur International Airport (KLIA). Our primary focus is to engage propects interested to travel to Malaysia, educate them on the benefits of pre-planning their travel. The creative messaging seeks to build interest in our planned promotions in the coming months.”