David Blecken
Apr 2, 2012

Hoffman promotes Lydia Lau to global operations role

HONG KONG – The Hoffman Agency has promoted Lydia Lau to the position of vice-president of global operations.

Lau has been at Hoffman for 12 years
Lau has been at Hoffman for 12 years

Lau, who is based in Hong Kong, was previously in charge of Asia-Pacific business operations. According to Hoffman, the promotion is in recognition of Lau’s role in managing finance, IT, HR and administrative duties in conjunction with network teams in the US and Europe.

Lou Hoffman, president and chief executive, said Lau’s contributions had “gone beyond the finance function”.

“Her tireless work ethic, belief in the Hoffman Agency culture and exceptional people skills have helped to shape us as a company,” Hoffman said in a statement.

Lau will report directly to Hoffman. She has spent 12 years at the agency and prior to joining was finance manager of Weber Shandwick Hong Kong.

Source:
Campaign Asia

Related Articles

Just Published

12 hours ago

Agency Report Card 2024: Dentsu Media

Dentsu Media navigated a turbulent 2024, marked by financial pressures, leadership instability, and structural reorganisation, even as it pushed forward with AI investments and selective market successes.

12 hours ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

13 hours ago

Google enhances ads portfolio with new AI-powered ...

The tech giant unveiled a series of updates to Google Ads, analytics and search, including launching agentic AI tools.