Kenny Lim
Apr 7, 2010

Ministry of Defence appoints Arc Worldwide to revamp Army portal in Singapore

SINGAPORE - The Ministry of Defence (MINDEF) has awarded Arc Worldwide the contract to revamp its Army internet portal following a tender process.

Ministry of Defence appoints Arc Worldwide to revamp Army portal in Singapore
The tender, which was first launched in July 2009, saw up to ten agencies register their interest in the initial stages.

According to a statement, Arc Worldwide is expected to make the portal more engaging using new media properties and platforms for national servicemen in the city-state to obtain regular updates and news on the defence force.

The Publicis Groupe agency’s brief includes consumer research, information architecture planning, visual design and development of interactive elements for the website.

Related Articles

Just Published

9 hours ago

Ramadan 2025: How Indonesians plan to spend, save, ...

Despite economic jitters, nearly half of Indonesians plan to give more to charity this Ramadan, with mosques remaining the top destination for Zakat donations, according to YouGov.

10 hours ago

Canva makes design child's play in W+K Tokyo's latest

Got two minutes? W+K Tokyo wraps the simple truth—design can be easy—in a package of pure, heartwarming charm for Canva.

10 hours ago

Is Jung von Matt’s independence its secret to ...

The indie’s agency’s global and regional leaders sit down with Campaign to unpack their global-meets-local strategy, learnings from its various markets, and the magic of ‘speed’.

11 hours ago

Here’s a thought: Marketers can sell anything—except...

Despite effectiveness being so high on the agenda, why are marketers still failing to make their case to the C-suite? Gurdeep Puri delves into the industry’s most frustrating paradox.