Kenny Lim
Apr 7, 2010

Ministry of Defence appoints Arc Worldwide to revamp Army portal in Singapore

SINGAPORE - The Ministry of Defence (MINDEF) has awarded Arc Worldwide the contract to revamp its Army internet portal following a tender process.

Ministry of Defence appoints Arc Worldwide to revamp Army portal in Singapore
The tender, which was first launched in July 2009, saw up to ten agencies register their interest in the initial stages.

According to a statement, Arc Worldwide is expected to make the portal more engaging using new media properties and platforms for national servicemen in the city-state to obtain regular updates and news on the defence force.

The Publicis Groupe agency’s brief includes consumer research, information architecture planning, visual design and development of interactive elements for the website.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Jan 29, 2026

Gemini 3 becomes the default model for AI Overviews

A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.

Jan 29, 2026

Google criticised after blocking measurement ...

YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.

Jan 29, 2026

Inside Campaign Connect Indonesia: what matters to ...

Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.

Jan 29, 2026

Meta hits $200 billion revenue milestone on ...

Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.