The agency will be responsible for global buying duties for the account, which is worth an estimated US$4.6 million. According to a statement from Ogilvy, Mirae is looking to step up its marketing efforts across Asia-Pacific, India, the UK and Brazil.
The account will be jointly handled by Brand Moove, Mirae’s in-house agency.
The account will be jointly handled by Brand Moove, Mirae’s in-house agency.
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