Madhavi Tumkur
Jul 6, 2010

MPG wins media duties for M3M India

NEW DELHI - MPG has scooped the media account for realty developer M3M in India. The account is estimated to be worth US$4.3 million .

Anita Nayyar, CEO, Havas Media, South Asia and India
Anita Nayyar, CEO, Havas Media, South Asia and India

According to Dr Kunal Banerji, president of M3M India, MPG's strategic thinking was in sync with their own marketing objectives and requirements. "They have an extremely passionate and enthusiastic team which further made us choose them as our media partners," he added.

Boutique realty developer M3M India recently launched the Golf Estate project which was judged as the best upcoming project in India at the NRI Summit 2010 in Dubai.

Commenting on the win, Anita Nayyar, CEO of Havas Media India and South Asia, said: "We are delighted to be associated with the M3M group and hope to create a power brand in the real estate category. It was our privilege to start the association by announcing this win."

With this win, MPG has further consolidated its position in India by adding media business in excess of US$10 million over the last few months. 

Source:
Campaign Asia

Related Articles

Just Published

2 days ago

Creative Minds: Jereek Espiritu pushes his ideas to ...

An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative leaps and flights of fancy.

2 days ago

UM launches Full Colour Media with a focus on ...

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to grow and differentiate brands.

2 days ago

Campaign Global Agency of the Year Awards 2024: ...

With the final entry deadline for Agency of the Year Global fast approaching, we speak to judges who share their views on the biggest opportunities and challenges for 2025, and what they hope to see in winning entries.

2 days ago

The 'laziest influencer' makes cleaning effortless—l...

S.C. Johnson's new mold-cleaning campaign features their least energetic spokesperson ever—a sloth whose main qualification is mastering the art of minimal effort.