The trio acted as interim ECDs following Collis' departure and, according to agency president Kent Wertime, proved to be natural leaders.
"The combination of these ‘three arrows’ brings us a diversity of creative skills, with a unity of common interest in doing great work," added Wertime.
Ichimura previously worked at Daiichishiko and Leo Burnett. In 1999 he joined Ogilvy & Mather Japan and took charge of IBM’s e-business campaign and became CD. Since then, he has worked on a variety of clients such as SAP, Cisco, DHL, J-Phone, KFC, Unilever, Brown and Coca Cola.
Matsuo joined Ogilvy & Mather Japan from Dentsu in 2004 as CD, after winning Bronze in 2003, and Silver in 2004 at Cannes. Matsuo became regional creative partner in 2007, and was in Ogilvy’s Singapore office from 2007 to 2009.
David Morgan has worked at McColl Group, Pepe Jeans London and Claydon Heeley Jones Mason. His experience stretches across key clients included British Airways, One World, Mercedes Benz, Pepsi, Sony Playstation and Unilever for Impulse. In 2005, he joined Bates 141 later to be creative partner at Ogilvy Action Japan. His main client focus is Unilever for Dove, Ponds and Sunsilk.