Staff Reporters
May 8, 2025

Accenture to acquire Japanese digital firm Yumemi

The deal will bring Yumemi’s 400-strong team into Accenture Song.

Accenture to acquire Japanese digital firm Yumemi

Accenture has announced plans to acquire Yumemi, a leading digital services and products provider headquartered in Japan. Terms of the transaction have not been disclosed. Yumemi's team of approximately 400 professionals in Japan will join Accenture Song, the company's creative arm. The acquisition is subject to customary closing conditions.

Yumemi, founded in 2000, has established itself as a key player in the development of cutting-edge digital products. It serves over 600 companies across various industries and reaches 60 million monthly active users globally. The shop's “design engineering” approach, which unifies designers and engineers for rapid product development, will complement Accenture’s focus on delivering innovative, end-to-end digital solutions.

Atsushi Egawa, CEO, Accenture, Japan, and co-CEO, Asia Pacific, said: "By integrating Yumemi's advanced capabilities, we will bolster our ability to help clients address critical business challenges by anticipating their needs and supporting the development of innovative new digital products."

Post-acquisition, Accenture can tap on the fast-growing digital transformation market, projected to expand at 9.6% annually in Japan and reach US $1.755 trillion globally by 2028. Yumemi’s expertise will tackle industry challenges like fragmented design and development processes that delay time-to-market and hurt customer satisfaction.

Toshiyuki Kataoka, CEO of Yumemi, highlighted the strong alignment between the two companies, calling the partnership a “perfect fit” to supercharge innovation and deliver greater value to clients and employees.

This deal follows Accenture’s 2024 acquisition of Work & Co and further bolsters its position as a player in digital design and product development.

Source:
Campaign Asia

Related Articles

Just Published

10 hours ago

'Looking for the first domino': Titanium jury ...

In a wide-ranging interview, John explains how APAC work, like New Zealand’s stigma-smashing Grand Prix for Good and Ogilvy Singapore’s work for Vaseline, are setting the stage for global creative change.

18 hours ago

John Wren on his vision for a bigger, better Omnicom

The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.

21 hours ago

Big ideas, not big algorithms, will win Cannes

At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.

23 hours ago

Campaign Cannes Global Podcast Episode 2

Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.