Racheal Lee
Aug 1, 2012

Pereira returns to Dentsu Singapore

SINGAPORE - Tony Ray Pereira has rejoined Dentsu Singapore as executive creative director after a brief stint with Dentsu Indonesia.

Tony Ray Pereira rejoins Dentsu Singapore
Tony Ray Pereira rejoins Dentsu Singapore

He last helmed the ECD position from 2003 to 2010 before heading to Jakarta to be chief creative officer, a senior advisory role at Dentsu Indonesia. It is understood that he had a specific task to fulfill there, and now that the task is completed, he is coming back to the Singapore office in the same capacity as when he left. 

Reporting directly to president and CEO Anthony Kang, Pereira will continue where he left off as ECD, leading the creative output for Canon in the region, as well as working with the new business team on new opportunities.

“Tony has always been known for his insights-driven creative work, which has delivered tremendously well with our roster of clients,” Kang said. “We are pleased to welcome the Tony 2.0 version back into our team.”

Pereira previously worked at agencies such as Leo Burnett, Euro RSCG and McCann Erickson.

Related Articles

Just Published

20 hours ago

Agency Report Card 2024: Mindshare

Mindshare faced significant setbacks in APAC in 2024, losing nearly a billion dollars in client business and falling out of Campaign's top 20 rankings, highlighting the need for strategic renewal.

21 hours ago

2025 Cannes Contenders: Dentsu APAC leaders place ...

From the grippingly serious to the hilariously eccentric, three Dentsu creative and product leaders across APAC give their nods to award-worthy work that may win a Cannes Lions next week.

22 hours ago

'Media isn’t a commodity. Treating it like one is a ...

Ruben Schreurs tells Campaign why litigation, platform volatility, and outdated media models are distorting decision-making—and why advertisers need to focus less on adjacency panic, and more on strategic clarity.

22 hours ago

WPP never seized control of its destiny under Mark ...

Departing CEO had some notable successes, but the company has struggled.