Jamie Rossouw
Jun 6, 2024

Q1 global media new-biz spotlight: Billings fall but retentions rise

Volkswagen and Mercedes-Benz among flurry of reappointments.

Mercedes-Benz retains Wavemaker in China

Excellent choice! This is exclusive Campaign content.

Sign in or join our top subscription tier, The Knowledge, today.

The Knowledge

Why Subscribe?

  • Monthly global and APAC research reports on M&A, new business and client spending
  • Quarterly global forecasting reports
  • Trend analysis reports with APAC agency report cards
  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!
  • Full account membership support
  • Event discounts

or call +852 2122 5222
or email [email protected]

Related Articles

Just Published

17 minutes ago

Why are the majority of AI assistants female?

Meghan Joyce, CEO and co-founder of Duckbill, explores the historical, scientific and technological reasons behind the feminine voices of AI assistants.

18 minutes ago

AB InBev moves beyond sponsorships—betting big on ...

Globally, AB InBev invested $7.2 billion in sales and marketing in 2024, focusing on strengthening its mega brands and building brand equity in high-growth markets like India.

34 minutes ago

AKQA co-founder Tom Bedecarré dies, aged 69

'Silicon Valley’s favourite ad man' is honoured by friends and colleagues.

39 minutes ago

LinkedIn picks network for $97 million global media ...

The appointment follows a closed process across several global markets.