Ad Nut
May 28, 2020

Satisfy your virtual hunger with a virtual food delivery on Animal Crossing

Enjoy virtual snacks brought to you by a virtual fleet of Deliveroo riders.

Satisfy your virtual hunger with a virtual food delivery on Animal Crossing

Deliveroo is venturing into the world of Animal Crossing, offering players the chance to receive a delivery of virtual treats for their ravenous avatars.

A fleet of (frankly adorable) branded Deliveroo riders will be zooming around to players' islands on May 30 handing out virtual deliveries to those that have commented on Deliveroo's Facebook page. The first 50 participants will receive a Facebook Message with a queue number and approximate delivery time, just like a real Deliveroo order.

While their avatars nom down some virtual treats, players will also receive promo codes to order food in the real-world, too. Deliveroo is also offering customers who order a ‘Family Bundles’ deal the chance to win a Nintendo Switch.

Deliveroo is the second brand in a month to jump into the virtual world of Animal Crossing: New Horizons. Earlier this month, Sentosa Development Corporation and its agency BBH created a virtual version of its holiday destination on Animal Crossing, including attractions such as beach bars, nature trails, the Skyline Luge, the Shangri-La and Capella hotels, and a spot for yoga by the beach.

The brand worked with Singapore's The Secret Little Agency on the project.

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

9 hours ago

October advertiser of the month: 7-Eleven

Doraemon boosts 7-Eleven Thailand's ad awareness by double digits in October, outperforming competitors, new data shows.

9 hours ago

How Trump's presidency will reshape the global tech ...

The US is not an island. Trump's policies will have far-reaching consequences for the global tech ecosystem, with Asia-Pacific feeling the impact acutely, writes Ian Whittaker.

9 hours ago

Malaysia's FashionValet faces corruption probe ...

Malaysia's Anti-Corruption Commission has officially opened an investigation into the US$10 million loss of state funds invested in the local fashion ecommerce platform.

10 hours ago

Move and win roundup: Week of November 11, 2024

Virtue, OpenX, Emotive, Karma Drinks, HOVERAir, APRW, Canara Bank, and more in our weekly roundup of people moves and account wins.