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May 9, 2024
Snapchat brings AI-powered augmented reality tools to advertisers
New gen AI and machine learning tools promise to help advertisers reduce the time it takes to turn 2D product catalogues into 3D ‘try-on’ assets on the platform.
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Agency Report Card 2024: Havas Creative
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PHD wins Bunnings media mandate after competitive pitch
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Marketing budgets hold at 7.7% in 2025: Gartner CMO ...
Gartner's 2025 CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half of CMOs reported budgets of 6% or less.