SINGAPORE - NBC Universal recently tapped Group Eight's A Group Of People for a guerrilla stunt for its new series, Flashpoint, alarming hundreds of passer-bys at business district Raffles Place and shopping belt Orchard Road.
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Gilby exits Dentsu APAC after just over two years in the role, marking the latest in a series of senior leadership reshuffles at the Group.
A recent report on AI in the workplace from Microsoft and LinkedIn demonstrates how marketers can harness its powers to increase efficiency and create better communication for their audience.
The partnership will enable Mondelēz to produce tailored text, images, and videos more efficiently.
Disney chairman Josh D’Amaro took the stage at HubSpot Inbound in Boston last week to discuss the company’s focus on storytelling, navigating weakening demand, and the role of immersive experiences in uniting Disney’s physical and digital worlds.
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