Arif Mumtaz has been appointed Strategic Planning Director at Vizeum Malaysia. Bringing with him 11 years’ experience in international media organizations, he has managed many multinational clients such as Unilever, Colgate Palmolive, Hutchison Telecom, SABMiller, Nestle, and is a strong leader with creative and strategic thinking.
He previously worked with Group M, Initiative Media, and Bates Media.
Mumtaz’a key strengths are in digital media, econometric modeling, creative thinking and research. His in-depth understanding of the APAC market and extensive experience in analytics makes him a valuable addition to Vizeum’s operations in Malaysia.