Staff Writer
Aug 30, 2012

ASIA'S TOP 1000 BRANDS: Breakfast Briefing in Shanghai

After the release of Asia's Top 1000 Brands in July this year, the marketers behind the winning brands in China were treated to a review of this year's findings at a breakfast briefing at the Grand Hyatt in Shanghai. The study, now in its ninth year, is Campaign Asia-Pacific's eagerly awaited annual ranking of consumer brand-recall, produced in cooperation with Nielsen. This year, for the first time, Campaign extended the Top 1000 Brands from the pages of the magazine to an in-person event.

Shufen Goh (principal, R3) with Atifa Silk (editorial director, brand media Asia, Haymarket Media)

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