News
Benjamin Li
May 30, 2012

Next Mobile hosts backstreet party in Sheung Wan for ad VIPs

As part of its WOW Carnivals in May, Next Mobile hosted a 'backstreet' party on 25 May in Tai Ping Shan Street (an arty neighourhood in Sheung Wan). More than 200 guests from media agencies including OMD and PHD plus clients including Estee Lauder, HK Broadband Network and Dairy Farm were entertained by a live band while enjoying finger food, wine and a chance to try out Next Media's first mobile game, Life is crime.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Why Chinese brands are aggressively expanding in Indonesia

1 Why Chinese brands are aggressively expanding in Indonesia

Top 10 car brands in Southeast Asia

2 Top 10 car brands in Southeast Asia

Tributes for Lisa Ronson, beloved wife, mother and CMO

3 Tributes for Lisa Ronson, beloved wife, mother and CMO

'All polish, no punch': Adland reacts to Jaguar’s rebrand

4 'All polish, no punch': Adland reacts to Jaguar’s rebrand

Jaguar defends rebrand amid ‘vile hatred’ online

5 Jaguar defends rebrand amid ‘vile hatred’ online

Publicis' Unilever win solidifies its strength in APAC media rankings

6 Publicis' Unilever win solidifies its strength in APAC media rankings

Labubu, the art toy craze and why grown-ups can’t get enough

7 Labubu, the art toy craze and why grown-ups can’t get enough

Women to Watch 2024: Meet the exemplary women in APAC marketing and communications

8 Women to Watch 2024: Meet the exemplary women in APAC marketing and communications

Top 10 food brands in Southeast Asia

9 Top 10 food brands in Southeast Asia

Opinion: Jaguar’s rebrand might actually be a masterstroke

10 Opinion: Jaguar’s rebrand might actually be a masterstroke

Related Articles

PHD CEOs describe the lessons of 2022 and the marketing needs of 2023
Jan 9, 2023
Shawn Lim

PHD CEOs describe the lessons of 2022 and the ...

PHD wins $35 million Bosch China media account
Nov 14, 2024
Rahat Kapur

PHD wins $35 million Bosch China media account

PHD appoints Rohan Tambyrajah global chief experience officer
The Information
Oct 24, 2024
Ben Bold

PHD appoints Rohan Tambyrajah global chief ...

PHD tops September media rankings, Publicis soars
The Knowledge
Oct 3, 2024
Staff Reporters

PHD tops September media rankings, Publicis soars

Just Published

Can retail media compensate for weaknesses in performance media?
2 hours ago
Matthew Keegan

Can retail media compensate for weaknesses in ...

Following reports on declines in performance media earnings, Campaign explores what strategies marketers can employ to navigate this changing landscape—including the promise of retail media.

Guardian Malaysia wants you to 'own your beautiful' in wellness campaign
3 hours ago
Staff Reporters

Guardian Malaysia wants you to 'own your beautiful' ...

The health and beauty retailer's latest initiative, developed with FCB Shout, challenges traditional notions of beauty.

Woolley Marketing: An agency village can be the dream team or a disaster
4 hours ago
Darren Woolley

Woolley Marketing: An agency village can be the ...

Every marketing ecosystem has its weak link. Darren Woolley explains how to spot—and avoid becoming—the "village idiot" before your agency network collapses under its own weight.

40 Under 40 2024: Meryl Adiel Hernandez, McDonald’s
4 hours ago
Staff Reporters

40 Under 40 2024: Meryl Adiel Hernandez, McDonald’s

Through her dedication to ethical practices and community well-being, Hernandez exemplifies leadership with purpose, leaving an enduring impact on both McDonald's Philippines and the communities it serves.