Benjamin Li
Oct 13, 2010

CSL 1O1O and Quintessentially form Hong Kong’s first mobile luxury concierge service

HONG KONG - 1O1O, the premium brand of Hong Kong mobile operator CSL, and Quintessentially, a UK-based concierge service, today unveiled 1O1O Quintessentially, Hong Kong’s first mobile luxury concierge service.

oseph O'Konek, CEO of CSL & Emma Sherrard, Asia-Pacific CEO at Quintessentially
oseph O'Konek, CEO of CSL & Emma Sherrard, Asia-Pacific CEO at Quintessentially

1O1O Quintessentially will provide elite customers with mobile access to Quintessentially's 24-hour, 365-day-a-year global concierge service,

Quintissentially wss named "number 1 Conciege Service in the world" by Conde Nast Traveller.

"1O1O and Quintessentially are ideal partners, both are premium brands that strive to offer discerning customers a personalised service with exclusive offers tailored to their demanding lifestyle" said Joseph O'Konek, CEO, CS.

"Today, in partnership with Quintessentially, we are continuing to raise the bar in the industry, providing services that help the most discerning customers manage their personal and professional lives, while enjoying the best mobile network and service in Hong Kong," O'Konek added.

"Quintessentially is proud to join 1O1O in offering this groundbreaking service to mobile users in Hong Kong," said Emma Sherrard, Quintessentially's Asia-Pacific CEO, "Combing our respective strengths and passion for customer service, 1O1O Quintessentially is the ultimate mobile service plan to meet the demands and refined tastes of Hong Kong's most premium customers."

Quintessentially was founded in the UK in 2000 and currently has offices in nearly 60 destinations around the world, providing bespoke lifestyle and concierge service ranging from travel, music, art, food, hotels, clubs, spas, and event tickets.

CSL's agency Leo Burnett and OMD will run extensive ALT campaign to drum up the interest of this new offerings.

Source:
Campaign China

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