Advertising News The Work
Ad Nut
Feb 25, 2020

'Go ahead, drink and drive' urges Heineken

Publicis Singapore campaign puts beer fridges in parking lots. What could possibly go wrong?

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Inside the collapse of Indonesia’s most promising creative network

1 Inside the collapse of Indonesia’s most promising creative network

Cheetos’ launches limited edition fashionably functional pants

2 Cheetos’ launches limited edition fashionably functional pants

Digital Media Awards 2025 winners revealed

3 Digital Media Awards 2025 winners revealed

Labubu, the art toy craze and why grown-ups can’t get enough

4 Labubu, the art toy craze and why grown-ups can’t get enough

WPP offers free Friday lunches to lure staff back to office

5 WPP offers free Friday lunches to lure staff back to office

No one talks about ads anymore: Have they lost their pop-culture charm?

6 No one talks about ads anymore: Have they lost their pop-culture charm?

Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

7 Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

Mash names all-female executive team, shifts global HQ to Singapore

8 Mash names all-female executive team, shifts global HQ to Singapore

Out-of-phone: What happens when creator content leaves the feed?

9 Out-of-phone: What happens when creator content leaves the feed?

Bonds taps Robert Irwin to show how wild comfort down under can really get

10 Bonds taps Robert Irwin to show how wild comfort down under can really get

Related Articles

Would you order a beer by emulating the sound of zooming cars?
Mar 20, 2024
Staff Reporters

Would you order a beer by emulating the sound of ...

Heineken takes KOLs on an Alpine adventure for global Edelweiss campaign
Jun 9, 2022
Rahul Sachitanand

Heineken takes KOLs on an Alpine adventure for ...

How Alpine imagery is helping Heineken engage Asian consumers around wheat beer Edelweiss
Sep 3, 2021
Robert Sawatzky

How Alpine imagery is helping Heineken engage Asian ...

Branding revealed for Heineken’s new ‘whisky-infused beer’
Oct 3, 2022
Staff Reporters

Branding revealed for Heineken’s new ‘whisky-infused...

Just Published

Women to Watch 2024: Sheena Liu, TVBS Media Inc
5 hours ago
Staff Reporters

Women to Watch 2024: Sheena Liu, TVBS Media Inc

Liu is a rare leader that sees the value of both innovation and inclusivity, an attribute she has successfully utilised at TVBS.

When brands become the villain: Lessons from Coffee Mate's 'White Lotus' collab
6 hours ago
Diana Bradley

When brands become the villain: Lessons from Coffee ...

The Nestlé product’s team was as surprised as anyone at the HBO show’s season finale. Here’s how brands and their agency partners avoid shocking plot twists involving their products.

Interpublic reports $94 million loss for Q1 2025
12 hours ago
Shauna Lewis

Interpublic reports $94 million loss for Q1 2025

The loss was fuelled by $203 million in costs for 'strategic restructuring actions'.

Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins
12 hours ago
Staff Reporters

Australia and India lead the Grand Prix tally at ...

Spikes Asia 2025 concluded tonight in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and EssenceMediacom taking home top honours, and Kazakhstan joining the winners’ circle for the first time.