Leo Burnett Taiwan in search for a new general manager

Huang was the GM of LB Taiwan for close to two and a half years, and brought in major clients Chunghwa Telecom, China Motor Corp (CMC), in particular its Mitsubishi-licensed models Colt Plus, Savrin, and Outlander. He resigned in summer 2008 and has taken the chief marketing officer post at China Network Systems.

Leo Burnett has 152 employees and a substantial international and local client portfolio that includes China Motor, Heineken, Kinder Chocolate, Ferrero Rocher, McDonald’s, Diageo’s Johnnie Walker, Taiwan Mobile, Chunghwa Motor Group, and Shin Kong Mitsukoshi Department Store.

Margaret Huang (pictured), managing director of LB Taiwan, said that the general manage's role is a big one. "We need someone with the open-minded and a gracious character to grow business and staff talents," she said.

The difficulty in acquiring talent adds to the challenge, Huang said. "We are under high pressure, as every year we need to increase 30 per cent of our revenue, hence we need people who are hungry to take the challenges," she said.

Earlier this week, LB Taiwan won digital creative and media planning and buying for Coca-Cola and Coke Zero, as well as the creative account for Japan-listed computer security company Trend Micro, without a pitch.

Last October, Leo Burnett re-hired Dino Jalandoni in Taiwan to lead the creative direction for brands including McDonald’s and Heineken.

Sheena Jeng, Wei Wei Chen, Meg Chen, Canon Wu, Ethan Tsao, Tammy Shen, Josephine Tsai and TH Peng are just some of the senior Taiwanese advertising veterans "exported" to China.