Adrian Peter Tse
Apr 28, 2015

Maxus launches ‘Mesh’ social command centre

ASIA-PACIFIC - Powered by Vocanic, Mesh aims to combine insights from various data management platforms (DMPs) with the ability to take action on the fly. Ian McKee, CEO of Vocanic, Martin Shaw, head of digital, and Andy Radovic, regional director of digital at Maxus Asia-Pacific, shared the master plan with Campaign.

Mesh aims to combine palatable user insights with ability to act

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

25 minutes ago

US regulator asks Omnicom and IPG for information ...

Shareholder vote due to take place on 18 March.

1 day ago

Documentary on McCann copywriter Ilon Specht makes ...

Specht is behind the iconic L’Oréal slogan, ‘Because I’m Worth It’ created during the ‘Mad Men’ era.

1 day ago

Why it's a great time to be an indie right now

Brands are searching for faster, nimble agencies that really understand the nuances of cultural behaviour.

1 day ago

Publicis scoops Coca-Cola media in North America

WPP has lost the account after a closed review.