Jenny Chan 陳詠欣
Jan 7, 2016

Paul Lee departs TBWA Hakuhodo

BEIJING - Paul Lee, CEO of TBWA Hakuhodo China, has moved on after 14 years with TBWA, including 10 with the joint-venture agency he set up.

Paul Lee
Paul Lee

Lee has moved to Hong Kong, but his next move is unknown.

Lee set up TBWA Hakuhodo China, a 50-50 JV agency to manage the Nissan account, back in 2005, and led teams in Guangzhou and Beijing. Prior to that, he served as managing director for TBWA's Beijing office.

TBWA Hakuhodo was, and remains, completely separate from TBWA and Hakuhodo offices that already exist in China. The company will now be run by ex-CCO Derick Ho, who takes over Lee's position as CEO. 

In a farewell note obtained by Campaign Asia-Pacific, Lee said: "I have always been grateful that I had the opportunity to live and work in China during that particularly [sic] period of time when a dramatic change was taking place. As I remember the winter of 2001, when I first arrived in Beijing, it was impossible to imagine the extent and speed of change that had happened to the country."

Campaign has reached out to TBWA for more comment.

 

Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

8 hours ago

Creative agency Ralph creates global chief growth ...

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key offices in Los Angeles, New York, London, and Tokyo.

8 hours ago

Omnicom and IPG chiefs visit UK to sell merger to ...

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.

1 day ago

Creative Minds: 'Go smash it like an avocado' is ...

She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia creative director to a career where "smashing it like an avocado" became her unexpected motto.

1 day ago

Price-gouging in Aussie supermarkets: Where does ...

As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.