Chaiyaporn will oversee the entire creative output of the agency covering work for global, regional and local clients. His arrival is part of a creative re-structuring of the agency which has been underway since January under the guidance of Clinton Manson and Dominic Stallard. Stallard and Manson - the regional ECDs, will work on the Unilever account led out of Lowe Thailand as well as work closely with Chaiyaporn.
Cannes Lion winner Chaiyaporn, who has been a creative director at BBDO Bangkok and ECD at Publicis Bangkok, was recently consulting on multinational clients at Y&R in Hong Kong.
Chaiyaporn is best know for his award-winning 'Lumix battle' campaign for Panasonic and his work for Unif tea.
Chaiyaporn's work can be seen at http://www.youtube.com/user/PomOldScho