Pom Chaiyaporn joins Lowe Thailand as chief creative officer

BANGKOK - Pom Chaiyaporn has been appointed as chief creative officer at Lowe Thailand. He will partner with CEO Tony Prehn in building the agency’s creative capabilities and reputation.

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Creative top gun Pom Chaiyaporn joins Lowe Thailand as chief creative officer

Chaiyaporn will oversee the entire creative output of the agency covering work for global, regional and local clients. His arrival is part of a creative re-structuring of the agency which has been underway since January under the guidance of Clinton Manson and Dominic Stallard. Stallard and Manson - the regional ECDs, will work on the Unilever account led out of Lowe Thailand as well as work closely with Chaiyaporn.

Cannes Lion winner Chaiyaporn, who has been a creative director at BBDO Bangkok and ECD at Publicis Bangkok, was recently consulting on multinational clients at Y&R in Hong Kong.

Chaiyaporn is best know for his award-winning 'Lumix battle' campaign for Panasonic and his work for Unif tea.

“Pom is quite simply an outstanding creative talent. He started in this industry in 1994 and has honed his skills to become the creative leader that he is today," commented Lowe & Partners' chief creative officer, Matthew Bull. "We are thrilled he has joined us at Lowe Thailand and we look forward to seeing his influence on our creative work."

He added, “We were looking for someone with the drive and ambition, aligned to talent, that could continue the momentum of Bangkok from being one of Asia's top creative agencies, into being one of the world's top creative agencies. In Pom we have someone of unquestionable ability and a burning desire to achieve exactly that quest."

Chaiyaporn's work can be seen at http://www.youtube.com/user/PomOldScho

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