Analysis Advertising
David Blecken
Oct 9, 2015

Production companies need to expand their role: AOI Pro president

TOKYO - The role that production companies play in award-winning advertising is often overlooked, but they have the potential to be more active participants in the creative process, as well as distribution. Campaign spoke to Yasuhito Nakae, president and group CEO of Tokyo-based AOI Pro, about how the sector he operates in is changing.

Yasuhito Nakae, group president & CEO, AOI Pro.

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