Madhavi Tumkur
Aug 18, 2010

Rock You partners with Spiral Media to promote in-game advertising

SINGAPORE - Rock You, the creator and distributor of social games, has formalised its agreement with Spiral Media to represent the brand in Singapore, Indonesia and Malaysia.

Rock You is a social games provider
Rock You is a social games provider

Spiral Media, which opened offices in Singapore in January 2010 has worked with a number of major brands across Southeast Asia to deliver effective social media campaigns. The Spiral team in Singapore is led by Wayne Troy, general manager for Spiral Media. 

“We believe that Scott and the team at Spiral are leading the way in Singapore and Australia when it comes to creative and strategic social media solutions for clients and agencies. We look forward to them helping drive our business even further,” said Rock You general manager for Asia-Pacific, Robbie Hills. 

Responding to the appointment, Spiral media and digital managing director, Scott Wenkart said, "Rock You’s social gaming market coverage is the largest in the world, presenting the best opportunities for brands to connect with consumers using social games as an alternative to buying Facebook ads."
Since launching in 2006, Rock You has become one of the world’s fastest growing technology companies and the leading innovator, creator and distributor of content on the social web. 


Related Articles

Just Published

3 hours ago

Ads next to 'brand unsafe' content deliver stronger ...

Brand lift of 40% on 'unsafe' content was observed versus 18% on 'safe' content.

12 hours ago

Brands must eradicate the 'insight famine' to find ...

The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.

14 hours ago

Sweaty Betty kicks off campaign focused on leg

'Wear the damn shorts’ empowers women to embrace their legs and challenge beauty standards.

14 hours ago

Is a four-day working week viable for adland?

A small number of agencies have embraced the four-day working week, and while agency leaders seem to be up for it, there are a few hurdles to overcome before it can become a more general reality.