Aleda Stam
Aug 6, 2021

Stagwell revenue jumps 33% in Q2

The company finalized its merger with MDC Partners following approval from shareholders at the end of July.

Stagwell chairmand & CEO Mark Penn
Stagwell chairmand & CEO Mark Penn

Stagwell Group posted a 33% increase in net revenue organic growth in Q2 to $181.8 million. 

The quarter closed with MDC Partners shareholders voting to approve the agreement to combine with Stagwell Group after a dispute in May

Double-digit organic growth across nearly all non-political segments was the main contributing factor to the organic revenue increase, according to Stagwell president Jay Leveton. 

"As the impact of the pandemic recedes, marketers are investing in research and data analytics to better understand changes among their stakeholders and improve how they connect with them through digital channels, areas where Stagwell companies excel," Leveton said in an earnings statement. "We have excellent momentum as we launch Stagwell Inc."

The network posted net income of $23.3 million, up 34.2% compared with the prior year. 

Stagwell’s agencies include Code and Theory, ForwardPMX, Grason, Harris Insights & Analytics, HarrisX, Ink, Locaria, MMI Agency, Multiview, National Research Group, Observatory, Reputation Defender, Scout, SKDKnickerbocker, Stagwell Tech, Targeted Victory and Wye Communications.

In May, Stagwell sold its minority investment in Finn Partners back to the agency in an amicable separation.  

The network also released standalone financial data for MDC, which posted net revenue of $298.4 million in the period, up 26.9% organically. It earned $1.7 million in net income attributable to common shareholders, up from a net loss of $4.1 million in the year prior. 

MDC owned creative agencies including 72andsunny, Crispin Porter + Bogusky and Anomaly. MDC's PR and public affairs firms included Hunter, Allison+Partners and KWT Global.

Source:
PRWeek

Related Articles

Just Published

6 hours ago

GoTo ad revenue soars 92% as on-demand business ...

Food delivery platforms now account for 1.6% of GMV through advertising, marking a transformation from an add-on service to a meaningful source of revenue.

6 hours ago

Duolingo comms head Sam Dalsimer leads 'wholesome ...

Duolingo killed off its brand mascot and brought it back to life as part of an unhinged social media strategy and more wholesome comms approach.

6 hours ago

Unilever uses digital twins to accelerate content ...

Chief growth and marketing officer Esi Eggleston Bracey spoke about integrating AI technologies at the Nvidia GTC 2025 conference.

8 hours ago

Nearly 70% of ‘parents’ targeted by ads don’t have kids

The accuracy of socio-demographic targeting in digital advertising has been called into question, with a report revealing a disconnect between targeting assumptions and actual audience composition.