Q. Which of the following TV commercials do you remember seeing recently?
| Position | Last Ranking | Brand | Agency/TV Buyer | Percentage |
| 1 | (-) | 7-Eleven | Wu’s Advertising/Mindshare | 89% |
| 2 | (1) | McDonald’s |
Leo Burnett/OMD | 88% |
| 3 | (-) | Taiwan Mobile myfone Mobile Lifestyle |
Dentsu/ZenithOptimedia | 84% |
| 4 | (-) | Chunghwa Telecom |
United Communications/Carat | 81% |
| 5 | (-) | Taiwan Mobile 3.5G HSDPA Modem |
Dentsu/ZenithOptimedia | 79% |
| 6 | (7) | Taiwan High Speed Rail Corporation | Ogilvy & Mather/MEC | 78% |
| 7 | (-) | Chunghwa Telecom MOD |
United Communications/Carat | 77% |
| 8= | (-) | Watsons |
BBDO/OMD | 75% |
| 8= | (-) | Asia Pacific Telecom |
Inside Communication/In-house | 75% |
| 10 | (-) | Tsannkuen |
In-house/In-house | 74% |
| 11= | (-) | Taishin Bank | United-Asatsu/Mediacom | 67% |
| 11= | (8) | Darlie Enamel Enhancing Toothpaste |
McCann Erickson/MEC | 67% |
| 13 | (-) | TaChong Bank |
Ogilvy & Mather/Caplock | 61% |
| 14 | (-) | FutureTown Farglory Realty Real Estate |
In-house/In-house | 55% |
Adwatch research was conducted in the last month as part of AsiaBUS, a monthly omnibus survey of 1,000 adults by Synovate - Gigi Chan: 852-2837-8254. OMD provided the list of television commercials for the research - Vicky Ng: 852-2911-1616.
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