HONG KONG - Local music app Moov launched a roadshow to promote a new app feature called Beat Runner, which plays songs according to a jogger's running speed. The event offered prizes for participants who could run in time to a song's rhythm, and nearly 1,000 joined in the fun in the roadshow's first two days, October 29 and 30, according to the agency.
Music app promotes speed-aware song selection for runners
The music app, with agency Secret Tour Hong Kong, hosted a street event to promote a feature that selects music according to a runner's pace.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Creative Minds: Gian Nealega is a believer in the ...
Grit, determination, persistence and a whole lot of creativity has helped Dentsu Creative Philippines Gian Nealega shift lanes from training to be a nurse to becoming a creative leader.
How YouTube turbocharges brand-creator partnerships
From long-form to Shorts, YouTube offers a powerful ecosystem where creators and brands can co-create stories that resonate—and drive real impact. Here’s how marketers can harness that full potential.
Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.
M&A deals continued to decline in 2024: COMVergence
Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.