privacy
Google introduces confidential matching for advertisers
Using confidential computing technology, advertisers can now ensure complete data security and privacy.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
AppsFlyer's APAC chief on gearing up for the privacy-conscious marketing era
AppsFlyer has been focused on building out a privacy-focused marketplace, adding ChatGPT to its data clean room and boosting its analytics offerings.
Are you really ready for a new era of privacy-centric marketing?
New privacy regulations are changing the digital advertising game forever—Google shares three ways brands can play, and win, under the new rules.
Reddit will no longer allow users to opt-out of ad personalisation
The mandatory opt-in for personalised ads was announced as part of a series of settings updates that will gradually be rolled out in the coming weeks. Select unspecified countries will still be able to opt-out.
Ads served on YouTube kids content may have triggered widespread tracking of children online: Report
Adalytics report alleges ads served by Google on YouTube kids content — sometimes against the wishes of advertisers — caused a chain reaction of tracking children online.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Invisible ad fraud uncovered on Google Play apps, affects millions of Korean Android users says new cyber report
Researchers have uncovered 43 rogue apps that collectively received 2.5 million covert downloads, violating Google Play's developer standards.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)